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WPP PLC ADR (WPP) Financial History

20 years of revenue, earnings, cash-flow and balance-sheet history from public filings.

COMMUNICATION SERVICES · ADVERTISING AGENCIES · DATA UPDATED 2026-09-12

WPP PLC ADR (WPP) operates in the ADVERTISING AGENCIES industry and is headquartered in London, United Kingdom with about 97,388 employees. Its market capitalization is roughly $6 billion. In the fiscal year ended 2025-12-31, WPP reported £13.6B in revenue and (£215M) in net income.

WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe.

Interactive charts & full statements → Open the WPP valuation workbench →

WPP Revenue & Earnings History — Annual Income Statement

Income statement	TTM → 2026-06-30	2025-12-31	2024-12-31	2023-12-31	2022-12-31	2021-12-31	2020-12-31	2019-12-31	2018-12-31	2017-12-31	2016-12-31	2015-12-31	2014-12-31	2013-12-31	2012-12-31	2011-12-31	2010-12-31	2009-12-31	2008-12-31	2007-12-31	2006-12-31
Total Revenue	£13.3B	£13.6B	£14.7B	£14.8B	£14.4B	£12.8B	£12.0B	£13.2B	£13.0B	£13.1B	£14.9B	£12.2B	£11.5B	£11.0B	£10.4B	£10.0B	£9.3B	£8.7B	£7.5B	£6.2B	£5.9B
Gross Profit	£2.1B	£2.1B	£2.5B	£2.5B	£2.5B	£2.2B	£2.0B	£2.4B	£2.5B	£2.7B	£3.0B	£2.5B	£10.1B	£10.1B	£9.1B	£8.9B	£8.2B	£7.6B	£6.8B	£5.7B	£5.4B
Gross Margin %	15.9%	15.8%	16.6%	17.0%	17.6%	17.2%	16.8%	18.2%	19.1%	20.3%	20.4%	20.6%	87.3%	91.4%	88.0%	88.4%	87.7%	87.4%	90.4%	91.6%	91.8%
Operating Income (EBIT)	£530M	£382M	£1.3B	£531M	£1.4B	£1.2B	£2.3B	£1.3B	£1.2B	£1.6B	£2.1B	£1.6B	£1.5B	£1.4B	£1.3B	£1.2B	£1.0B	£793M	£972M	£849M	£780M
Operating Margin %	4.0%	2.8%	9.0%	3.6%	9.4%	9.6%	19.0%	9.8%	9.5%	12.0%	13.9%	13.3%	13.1%	12.8%	12.5%	11.9%	10.8%	9.1%	13.0%	13.7%	13.2%
Net Income	(£240M)	(£215M)	£542M	£110M	£683M	£638M	(£3.0B)	£844M	£825M	£2.0B	£1.4B	£1.2B	£1.1B	£936M	£823M	£840M	£586M	£438M	£439M	£466M	£436M
Net Margin %	-1.8%	-1.6%	3.7%	0.7%	4.7%	5.0%	-24.7%	6.4%	6.3%	14.9%	9.4%	9.5%	9.3%	8.5%	7.9%	8.4%	6.3%	5.0%	5.9%	7.5%	7.4%
EBITDA	£729M	£628M	£1.9B	£1.9B	£2.0B	£1.8B	(£1.8B)	£1.6B	£1.7B	£2.0B	£2.5B	£2.0B	£2.0B	£1.8B	£1.7B	£1.6B	£1.4B	£1.3B	£1.2B	£1.1B	£998M
Earnings Per Share (EPS)	£-1.12	£-1.00	£2.47	£0.50	£3.06	£2.62	£-11.99	£3.35	£3.27	£7.70	£5.40	£4.42	£4.03	£3.44	£3.04	£3.13	£2.19	£1.77	£1.88	£1.90	£1.75
Shares Outstanding (M)	220M	215M	219M	219M	223M	243M	247M	252M	252M	255M	259M	263M	268M	272M	271M	268M	268M	248M	234M	245M	248M

GBP; £M / £B as marked (reporting currency). Newest period first. Source: public company filings (via Yahoo Finance aggregation).

WPP Quarterly Revenue & Earnings — Last 8 Quarters

Quarterly income statement	2026-06-30	2025-12-31	2025-06-30	2024-12-31	2024-06-30	2024-03-31	2023-12-31	2023-09-30
Total Revenue	£6.4B	£6.9B	£6.7B	£7.5B	£7.2B	£3.6B	£7.6B	£3.8B
Gross Profit	£811M	£1.3B	£837M	£1.4B	£1.0B	£520M	£1.5B	£727M
Gross Margin %	12.6%	19.0%	12.6%	18.8%	14.4%	14.4%	19.1%	19.1%
Operating Income (EBIT)	£369M	£161M	£382M	£902M	£423M	£212M	£225M	£107M
Operating Margin %	5.7%	2.3%	5.7%	12.0%	5.9%	5.9%	2.9%	2.8%
Net Income	£19M	(£259M)	£44M	£337M	£205M	£102M	(£2M)	(£1M)
Net Margin %	0.3%	-3.8%	0.7%	4.5%	2.8%	2.8%	-0.0%	-0.0%
EBITDA	£584M	£145M	£494M	£1.0B	£555M	£278M	£353M	£176M
Earnings Per Share (EPS)	£0.09	£-1.20	£0.20	£1.56	£0.94	£0.47	£-0.01	£-0.00
Shares Outstanding (M)	220M	215M	219M	216M	218M	—	215M	1,073M

GBP; £M / £B as marked (reporting currency). Newest period first. Source: public company filings (via Yahoo Finance aggregation).

WPP Free Cash Flow History

Cash flow	TTM → 2026-06-30	2025-12-31	2024-12-31	2023-12-31	2022-12-31	2021-12-31	2020-12-31	2019-12-31	2018-12-31	2017-12-31	2016-12-31	2015-12-31	2014-12-31	2013-12-31	2012-12-31	2011-12-31	2010-12-31	2009-12-31	2008-12-31	2007-12-31	2006-12-31
Cash from Operations (CFO)	£1.1B	£724M	£1.4B	£1.2B	£701M	£2.0B	£2.1B	£1.9B	£1.7B	£1.4B	£1.8B	£1.4B	£1.7B	£1.4B	£908M	£665M	£1.4B	£819M	£923M	£891M	£661M
Capital Expenditures (CapEx)	£83M	£91M	£236M	£217M	£223M	£293M	£273M	£394M	£315M	£289M	£252M	£210M	£178M	£241M	£290M	£216M	£190M	£223M	£197M	£151M	£168M
Free Cash Flow (FCF)	£1.0B	£633M	£1.2B	£1.0B	£478M	£1.7B	£1.8B	£1.5B	£1.4B	£1.1B	£1.5B	£1.1B	£1.5B	£1.1B	£618M	£449M	£1.2B	£596M	£726M	£740M	£494M
FCF Margin %	7.6%	4.7%	8.0%	6.9%	3.3%	13.6%	14.8%	11.0%	10.6%	8.5%	10.2%	9.4%	13.2%	10.3%	6.0%	4.5%	12.6%	6.9%	9.7%	12.0%	8.4%
Dividends Paid	—	£343M	£425M	£423M	£365M	£315M	£122M	£750M	£747M	£752M	£616M	£546M	£460M	£397M	£307M	£218M	£200M	£190M	£162M	£139M	£119M

GBP; £M / £B as marked (reporting currency). Newest period first. Source: public company filings (via Yahoo Finance aggregation).

WPP Quarterly Free Cash Flow — Last 8 Quarters

Quarterly cash flow	2026-06-30	2025-12-31	2025-06-30	2024-12-31	2024-06-30	2024-03-31	2023-12-31	2023-09-30
Cash from Operations (CFO)	(£665M)	£1.8B	(£1.0B)	£1.9B	(£540M)	(£270M)	£1.7B	£841M
Capital Expenditures (CapEx)	£34M	£49M	£42M	£107M	£82M	£41M	£96M	£48M
Free Cash Flow (FCF)	(£699M)	£1.7B	(£1.1B)	£1.8B	(£622M)	(£311M)	£1.6B	£793M
FCF Margin %	-10.9%	24.8%	-16.2%	24.5%	-8.6%	-8.6%	20.8%	20.8%
Dividends Paid	—	£343M	—	£425M	—	—	£423M	£211M

GBP; £M / £B as marked (reporting currency). Newest period first. Source: public company filings (via Yahoo Finance aggregation).

WPP Balance Sheet History

Balance sheet	2026-06-30	2025-12-31	2024-12-31	2023-12-31	2022-12-31	2021-12-31	2020-12-31	2019-12-31	2018-12-31	2017-12-31	2016-12-31	2015-12-31	2014-12-31	2013-12-31	2012-12-31	2011-12-31	2010-12-31	2009-12-31	2008-12-31	2007-12-31	2006-12-31
Total Assets	£23.4B	£24.1B	£25.5B	£26.6B	£28.8B	£27.9B	£36.2B	£39.6B	£42.2B	£43.0B	£35.0B	£29.1B	£26.9B	£25.0B	£24.9B	£24.7B	£24.3B	£22.4B	£24.5B	£17.3B	£14.7B
Cash & Cash Equivalents	£2.3B	£2.7B	£2.6B	£2.2B	£2.5B	£3.9B	£12.9B	£10.4B	£10.4B	£11.5B	£2.3B	£2.2B	£2.0B	£1.9B	£1.9B	£1.9B	£2.0B	£1.7B	£2.6B	£2.0B	£1.7B
Total Liabilities	£20.7B	£21.3B	£21.8B	£22.8B	£24.7B	£23.8B	£31.1B	£31.3B	£32.4B	£33.1B	£25.3B	£21.1B	£19.1B	£17.2B	£17.8B	£17.8B	£17.7B	£16.3B	£18.5B	£13.2B	£10.8B
Total Debt (Short + Long-Term)	£5.6B	£5.2B	£4.6B	£5.0B	£5.3B	£5.1B	£13.9B	£13.1B	£15.1B	£16.3B	£6.6B	£7.8B	£7.1B	£6.8B	£7.1B	£6.6B	£5.8B	£6.5B	£7.5B	£5.0B	£3.6B
Total Shareholders' Equity	£2.6B	£2.5B	£3.5B	£3.4B	£3.7B	£3.6B	£4.7B	£7.9B	£9.4B	£9.5B	£9.3B	£7.6B	£7.5B	£7.6B	£6.8B	£6.7B	£6.4B	£5.9B	£5.8B	£4.0B	£3.8B

GBP; £M / £B as marked (reporting currency). Newest period first. Source: public company filings (via Yahoo Finance aggregation).

Quarterly statements, profitability ratios, price history, insider activity and institutional holders are in the interactive WPP viewer.

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